For Creative Executives that originate and develop animated properties, real-time production can reduce complexity and enrich your capacity to build a franchise. Creative Consultant & Media Executive, Rafi Nizam, shares a case study in which Oculus Quest, Noitom VPS and Unreal Engine enabled a small team to write, produce, storyboard, visualise, direct and deliver a broadcast-quality pilot for an original property - in half the time. With this new methodology, the team were able to simplify production, improve feedback loops and expand their creative capabilities. Resulting in increased collaboration, faster times to market, new revenue streams and a transformed approach to their content business.